Video guide · Meta

How to connect Meta to Paid Signal

Watch it once, then follow the steps beside the video.

The video loads only when you press play. Nothing is requested from YouTube before that.

Follow along

  1. Find your Dataset ID

    Open business.facebook.com/events_manager and choose the pixel/dataset your store uses. Go to Settings and copy the Dataset ID — a long number — then paste it into Paid Signal.

  2. Generate the Conversions API token

    Still in Settings, scroll to “Conversions API” → Set up manually → Generate access token (you need admin on the Business portfolio). Paste it into Paid Signal — it is stored encrypted and never shown again.

  3. Name your event

    Your confirmed-money purchases arrive as a separate event with this name, so your existing pixel keeps working untouched. You will see it in Events Manager under this exact name. The test event code is optional — set one from the “Test events” tab to watch deliveries live while testing.

Then, in the app

Setup → Connections → Meta → Guided setup. It checks the connection for you at the end.

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