/* ============================================================
   SELF-HOSTED BRAND FONTS  (no Google Fonts dependency)
   Latin : Space Grotesk · Inter · JetBrains Mono
   Arabic: IBM Plex Sans Arabic
   ============================================================ */
@font-face{font-family:'Space Grotesk';src:url('../fonts/SpaceGrotesk-Bold.woff2') format('woff2');font-weight:700;font-style:normal;font-display:swap}
@font-face{font-family:'Space Grotesk';src:url('../fonts/SpaceGrotesk-Medium.woff2') format('woff2');font-weight:500;font-style:normal;font-display:swap}
@font-face{font-family:'Inter';src:url('../fonts/Inter-Regular.woff2') format('woff2');font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:'Inter';src:url('../fonts/Inter-Medium.woff2') format('woff2');font-weight:500;font-style:normal;font-display:swap}
@font-face{font-family:'Inter';src:url('../fonts/Inter-SemiBold.woff2') format('woff2');font-weight:600;font-style:normal;font-display:swap}
@font-face{font-family:'JetBrains Mono';src:url('../fonts/JetBrainsMono-Regular.woff2') format('woff2');font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:'JetBrains Mono';src:url('../fonts/JetBrainsMono-Medium.woff2') format('woff2');font-weight:500;font-style:normal;font-display:swap}
/* IBM Plex Sans Arabic — the same face used across the Arabic ad creatives and reels */
@font-face{font-family:'IBM Plex Sans Arabic';src:url('../fonts/IBMPlexSansArabic-Regular.woff2') format('woff2');font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:'IBM Plex Sans Arabic';src:url('../fonts/IBMPlexSansArabic-Medium.woff2') format('woff2');font-weight:500;font-style:normal;font-display:swap}
@font-face{font-family:'IBM Plex Sans Arabic';src:url('../fonts/IBMPlexSansArabic-SemiBold.woff2') format('woff2');font-weight:600;font-style:normal;font-display:swap}
@font-face{font-family:'IBM Plex Sans Arabic';src:url('../fonts/IBMPlexSansArabic-Bold.woff2') format('woff2');font-weight:700;font-style:normal;font-display:swap}

:root{
  --ink:#0C1210; --ink2:#16211D; --ink3:#1F2A25; --ink-card:#141D1A;
  --signal:#10E29A; --signal-ink:#0A9E6E; --ret:#FF6A3D; --ret-ink:#C6421C;
  --paper:#F4F5F3; --slate:#5B6B65; --line:#E2E6E3; --white:#fff; --mute:#7F948C;
  --ink-body:#A9BCB4; --lg:#E7F9F1; --lr:#FFEDE6;
  --f-disp:'Space Grotesk',system-ui,sans-serif;
  --f-body:'Inter',system-ui,sans-serif;
  --f-mono:'JetBrains Mono',ui-monospace,monospace;
  --wrap:1160px; --pad:clamp(20px,5vw,64px);
  --r:16px; --r-sm:10px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:var(--f-body);color:var(--ink);background:var(--ink);line-height:1.6;-webkit-font-smoothing:antialiased}
img,svg{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
strong{font-weight:600}

.container{width:100%;max-width:var(--wrap);margin:0 auto;padding:0 var(--pad)}
.container--narrow{max-width:820px}

/* ---------- sections ---------- */
.section{padding:clamp(72px,10vw,130px) 0;position:relative;overflow:hidden}
.section--dark{background:var(--ink);color:var(--white)}
.section--light{background:var(--paper);color:var(--ink)}
.section--tint{background:linear-gradient(180deg,#EFF6F2,#F4F5F3)}
.grid-bg{position:absolute;inset:0;pointer-events:none;
  background-image:linear-gradient(90deg,rgba(255,255,255,.025) 1px,transparent 1px);
  background-size:160px 100%;mask:linear-gradient(180deg,transparent,#000 20%,#000 80%,transparent)}

.eyebrow{font-family:var(--f-mono);font-size:13px;letter-spacing:.28em;text-transform:uppercase;color:var(--slate)}
.section--dark .eyebrow{color:var(--mute)}
.section__title{font-family:var(--f-disp);font-weight:700;font-size:clamp(30px,4.6vw,50px);line-height:1.05;letter-spacing:-.01em;margin:12px 0 8px;max-width:16ch}
.lead{font-size:clamp(17px,2.1vw,20px);color:var(--slate);max-width:60ch;margin-top:10px}
.section--dark .lead{color:var(--ink-body)}
.lead--center{margin:18px auto 0;text-align:center;max-width:72ch}
p+p{margin-top:14px}
.muted{color:var(--mute)}
.fineprint{font-family:var(--f-mono);font-size:12px;color:var(--mute);text-align:center;margin-top:26px}

/* ---------- buttons ---------- */
.btn{display:inline-flex;align-items:center;gap:.5em;font-family:var(--f-body);font-weight:600;font-size:15px;
  padding:12px 22px;border-radius:999px;border:1.5px solid transparent;cursor:pointer;transition:.2s;white-space:nowrap}
.btn--lg{font-size:16px;padding:15px 30px}
.btn--sm{font-size:14px;padding:9px 18px}
.btn--primary{background:var(--signal);color:var(--ink)}
.btn--primary:hover{background:#0bd08d;transform:translateY(-2px);box-shadow:0 10px 30px rgba(16,226,154,.28)}
.btn--ghost{background:transparent;color:var(--ghost-fg,var(--white));border-color:var(--ghost-bd,rgba(255,255,255,.28))}
.btn--ghost:hover{border-color:var(--signal);color:var(--signal)}
/* any light surface supplies its own ghost tokens, so a ghost button
   dropped onto a new light section can never go invisible again */
.section--light,.art,.legal,.cmp,.watch,.guides{--ghost-fg:var(--ink);--ghost-bd:var(--line)}
/* NOTE: every new light-background surface must be added to the list above,
   or ghost buttons inside it render white-on-white. */

/* ---------- nav ---------- */
.nav{position:sticky;top:0;z-index:50;background:rgba(12,18,16,.72);backdrop-filter:blur(14px);
  border-bottom:1px solid transparent;transition:.25s}
.nav.scrolled{border-bottom-color:var(--ink3);background:rgba(12,18,16,.9)}
.nav__inner{display:flex;align-items:center;justify-content:space-between;height:70px}
.brand{display:inline-flex;align-items:center;gap:10px}
.brand__mark{width:26px;height:30px}
.brand__name{font-family:var(--f-disp);font-weight:700;font-size:21px;color:var(--white);letter-spacing:-.01em}
.section--light .brand__name{color:var(--ink)}
.nav__links{display:flex;align-items:center;gap:28px}
.nav__links>a{font-size:15px;color:var(--ink-body);transition:.2s}
.nav__links>a:hover{color:var(--white)}
.nav__links>a.btn{color:var(--ink)}
.nav__toggle{display:none;flex-direction:column;gap:5px;background:none;border:0;cursor:pointer;padding:8px}
.nav__toggle span{width:24px;height:2px;background:var(--white);border-radius:2px;transition:.25s}

/* ---------- hero ---------- */
.hero{padding:clamp(60px,9vw,110px) 0 clamp(50px,7vw,90px);text-align:center}
.hero__inner{position:relative;z-index:1;display:flex;flex-direction:column;align-items:center}
.hero__title{font-family:var(--f-disp);font-weight:700;font-size:clamp(48px,9vw,104px);line-height:.98;letter-spacing:-.02em;color:var(--white);margin:16px 0}
.hero__sub{font-size:clamp(17px,2.3vw,22px);color:var(--ink-body);max-width:64ch;margin:0 auto}
.hero__sub strong{color:var(--white)}
.hero__cta{display:flex;gap:14px;flex-wrap:wrap;justify-content:center;margin:34px 0 10px}
.trace{width:100%;max-width:1000px;margin:38px auto 0}
.trace__svg{width:100%;height:auto}
.trace__lbl{font-family:var(--f-mono);font-size:18px;fill:var(--mute);letter-spacing:.05em}
.trace__lbl--sig{fill:var(--signal)}
.trace__noise{opacity:.85}
.trace__sig{stroke-dasharray:900;stroke-dashoffset:900;animation:draw 2.2s .3s ease forwards}
.trace__glow{opacity:.16;stroke-dasharray:900;stroke-dashoffset:900;animation:draw 2.2s .3s ease forwards}
.trace__ping{opacity:0;transform-origin:640px 70px;animation:ping 2.4s 2.2s ease-out infinite}
@keyframes draw{to{stroke-dashoffset:0}}
@keyframes ping{0%{opacity:.5;transform:scale(.6)}70%{opacity:0;transform:scale(2.2)}100%{opacity:0}}

/* ---------- strip ---------- */
.strip{padding:0 0 clamp(50px,7vw,80px)}
.strip__inner{border-top:1px solid var(--ink3);padding-top:34px;display:flex;flex-direction:column;align-items:center;gap:18px}
.strip__label{font-family:var(--f-mono);font-size:12px;letter-spacing:.24em;text-transform:uppercase;color:var(--mute)}
.strip__logos{list-style:none;display:flex;flex-wrap:wrap;gap:14px;justify-content:center}
.strip__logos li{font-family:var(--f-disp);font-weight:500;font-size:17px;color:#cfe0d8;padding:10px 22px;border:1px solid var(--ink3);border-radius:999px}

/* ---------- two column ---------- */
.two-col{display:grid;grid-template-columns:1fr 1fr;gap:clamp(28px,4vw,56px);align-items:center;margin-top:44px}

/* ---------- chart cards ---------- */
.chart-card{background:var(--white);border:1px solid var(--line);border-radius:var(--r);padding:26px;box-shadow:0 12px 34px rgba(20,30,26,.06)}
.chart-card--dark{background:var(--ink-card);border-color:var(--ink3);box-shadow:none}
.chart-card__head{font-family:var(--f-disp);font-weight:500;font-size:16px;margin-bottom:14px}
.chart-card--dark .chart-card__head{color:var(--white)}
.chart-card__note{font-size:14px;color:var(--slate);margin-top:14px}
.bars,.line{width:100%;height:auto;overflow:visible}
.bar__v{font-family:var(--f-disp);font-weight:700;font-size:26px;fill:var(--ink);text-anchor:middle}
.bar__l{font-family:var(--f-body);font-weight:500;font-size:15px;fill:var(--slate);text-anchor:middle}
.bar__v--d{fill:var(--white)} .bar__l--d{fill:var(--mute)}
.line__path{stroke-dasharray:1;stroke-dashoffset:1}

/* ---------- cards grid ---------- */
.cards{display:grid;gap:20px;margin-top:48px}
.cards--3{grid-template-columns:repeat(3,1fr)}
.cards--4{grid-template-columns:repeat(4,1fr)}
.card{background:var(--white);border:1px solid var(--line);border-radius:var(--r);padding:26px 24px;transition:.25s;box-shadow:0 10px 28px rgba(20,30,26,.05)}
.card:hover{transform:translateY(-4px);box-shadow:0 18px 40px rgba(20,30,26,.1)}
.card h3{font-family:var(--f-disp);font-weight:500;font-size:19px;margin:16px 0 8px}
.card p{font-size:15px;color:var(--slate)}
.card__plan{font-family:var(--f-mono);font-size:11px;letter-spacing:.14em;text-transform:uppercase;
  color:var(--signal-ink);background:var(--lg);display:inline-block;padding:5px 10px;
  border-radius:999px;margin:16px 0 0}
.card--dark{background:var(--ink-card);border-color:var(--ink3);box-shadow:none}
.card--dark h3{color:var(--white)} .card--dark p{color:var(--ink-body)}
.card--dark:hover{border-color:#2a6b54}
.chip{width:52px;height:52px;border-radius:13px;display:grid;place-items:center}
.chip .ic{width:28px;height:28px}
.chip--go{background:var(--lg);color:var(--signal-ink)}
.chip--warn{background:var(--lr);color:var(--ret-ink)}
.card--dark .chip--go{background:var(--ink3);color:var(--signal)}

/* ---------- illustration ---------- */
.illus{margin:44px auto 0;max-width:820px}
.illus--wide{max-width:940px}
.illus img{width:100%;height:auto}

/* ---------- steps ---------- */
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:52px}
.step{background:var(--white);border:1px solid var(--line);border-radius:var(--r);padding:30px 26px;position:relative;box-shadow:0 10px 28px rgba(20,30,26,.05)}
.step__n{display:grid;place-items:center;width:46px;height:46px;border-radius:50%;background:var(--ink);color:var(--signal);font-family:var(--f-disp);font-weight:700;font-size:20px;margin-bottom:16px}
.step h3{font-family:var(--f-disp);font-weight:500;font-size:21px;margin-bottom:8px}
.step p{color:var(--slate);font-size:15px}

/* ---------- before/after ---------- */
.ba{display:grid;grid-template-columns:1fr 1fr;gap:22px;margin-top:48px}
.ba__col{border-radius:var(--r);padding:32px 30px}
.ba__col--before{background:var(--lr)} .ba__col--after{background:var(--lg)}
.ba__tag{font-family:var(--f-mono);font-size:12px;letter-spacing:.22em;text-transform:uppercase;font-weight:500}
.ba__tag--before{color:var(--ret-ink)} .ba__tag--after{color:var(--signal-ink)}
.ba__col h3{font-family:var(--f-disp);font-weight:700;font-size:23px;margin:8px 0 20px}
.ba__list{list-style:none;display:flex;flex-direction:column;gap:14px}
.ba__list li{position:relative;padding-left:34px;font-size:16px}
.ba__list--before li::before{content:"";position:absolute;left:0;top:4px;width:16px;height:16px;border-radius:4px;background:var(--ret)}
.ba__list--after li::before{content:"✓";position:absolute;left:2px;top:-2px;color:var(--signal-ink);font-weight:700;font-size:19px}

/* ---------- metrics ---------- */
.metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin:48px 0 36px}
.metric{background:var(--ink-card);border:1px solid var(--ink3);border-radius:14px;padding:22px 24px;display:flex;align-items:center;gap:16px}
.metric__arrow{font-size:40px;font-weight:700;line-height:1;color:var(--signal)}
.metric__arrow.down{color:var(--signal)}
.metric__label{font-family:var(--f-disp);font-weight:500;font-size:17px;color:var(--white)}

/* ---------- charts row ---------- */
.charts{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}

/* ---------- faq ---------- */
.faq{margin-top:40px;border-top:1px solid var(--line)}
.faq__item{border-bottom:1px solid var(--line)}
.faq__item summary{list-style:none;cursor:pointer;padding:22px 44px 22px 0;position:relative;font-family:var(--f-disp);font-weight:500;font-size:19px;transition:.2s}
.faq__item summary::-webkit-details-marker{display:none}
.faq__item summary::after{content:"+";position:absolute;right:6px;top:50%;transform:translateY(-50%);font-size:26px;color:var(--signal-ink);transition:.25s;font-weight:400}
.faq__item[open] summary::after{content:"–"}
.faq__item summary:hover{color:var(--signal-ink)}
.faq__a{padding:0 44px 24px 0}
.faq__a p{color:var(--slate);font-size:16px}

/* ---------- form ---------- */
.form{margin-top:40px;text-align:left}
.form__row{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.field{display:block;margin-top:18px}
.field>span{display:block;font-family:var(--f-mono);font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--mute);margin-bottom:8px}
.field input,.field select,.field textarea{width:100%;background:var(--ink-card);border:1.5px solid var(--ink3);border-radius:var(--r-sm);
  padding:14px 16px;color:var(--white);font-family:var(--f-body);font-size:16px;transition:.2s}
.field textarea{resize:vertical}
.field input::placeholder,.field textarea::placeholder{color:#5a6b64}
.field input:focus,.field select:focus,.field textarea:focus{outline:none;border-color:var(--signal);box-shadow:0 0 0 3px rgba(16,226,154,.15)}
.field select{appearance:none;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='14' height='14' viewBox='0 0 24 24' fill='none' stroke='%237F948C' stroke-width='2'%3E%3Cpath d='M6 9l6 6 6-6'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:right 16px center}
.form__actions{display:flex;align-items:center;gap:20px;flex-wrap:wrap;margin-top:26px}
.form__alt{font-size:15px;color:var(--ink-body)}
.form__alt a{color:var(--signal);border-bottom:1px solid rgba(16,226,154,.4)}
.hidden-field{position:absolute;left:-9999px}

/* ---------- footer ---------- */
.footer{padding:70px 0 40px}
.footer__inner{display:grid;grid-template-columns:2fr 1fr 1fr;gap:40px;padding-bottom:40px;border-bottom:1px solid var(--ink3)}
.footer__tag{font-family:var(--f-disp);font-weight:500;color:var(--signal);margin-top:16px;font-size:18px}
.footer__desc{color:var(--mute);font-size:15px;max-width:34ch;margin-top:8px}
.footer__nav{display:flex;flex-direction:column;gap:12px}
.footer__nav a{color:var(--ink-body);font-size:15px;transition:.2s}
.footer__nav a:hover{color:var(--signal)}
.footer__meta{display:flex;flex-direction:column;gap:10px;font-size:15px}
.footer__meta a{color:var(--ink-body)}.footer__meta a:hover{color:var(--signal)}
.footer__url{font-family:var(--f-mono);color:var(--mute)}
.footer__base{display:flex;justify-content:space-between;align-items:center;gap:16px;padding-top:26px;color:var(--mute);font-size:13px;flex-wrap:wrap}
.footer__mono{font-family:var(--f-mono);letter-spacing:.08em}

/* ---------- reveal ---------- */
.reveal{opacity:0;transform:translateY(22px);transition:opacity .7s ease,transform .7s ease}
.reveal.in{opacity:1;transform:none}

/* ---------- responsive ---------- */
@media(max-width:900px){
  .nav__links{position:fixed;inset:70px 0 auto 0;flex-direction:column;background:rgba(12,18,16,.98);
    padding:24px var(--pad);gap:20px;border-bottom:1px solid var(--ink3);transform:translateY(-120%);
    transition:transform .3s ease;align-items:stretch}
  .nav__links.open{transform:none}
  .nav__links>a{font-size:18px}
  .nav__links>a.btn{justify-content:center;margin-top:6px}
  .nav__toggle{display:flex}
  .nav__toggle.open span:nth-child(1){transform:translateY(7px) rotate(45deg)}
  .nav__toggle.open span:nth-child(2){opacity:0}
  .nav__toggle.open span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}
  .cards--3,.cards--4,.charts,.metrics,.steps{grid-template-columns:1fr 1fr}
  .two-col,.ba{grid-template-columns:1fr}
  .footer__inner{grid-template-columns:1fr 1fr}
}
@media(max-width:680px){
  .cards--3,.cards--4,.charts,.metrics,.steps,.form__row,.footer__inner{grid-template-columns:1fr}
  .form__actions{flex-direction:column;align-items:stretch}
  .form__actions .btn{justify-content:center}
  .footer__base{flex-direction:column;align-items:flex-start}
}
@media(prefers-reduced-motion:reduce){
  .reveal{opacity:1;transform:none;transition:none}
  .trace__sig,.trace__glow{animation:none;stroke-dashoffset:0}
  .trace__ping{animation:none;opacity:0}
  html{scroll-behavior:auto}
}


/* ---------- pricing ---------- */
.plans{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:44px;align-items:stretch}
.plan{position:relative;background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:30px 22px;display:flex;flex-direction:column;box-shadow:0 10px 28px rgba(20,30,26,.05)}
.plan--featured{background:var(--ink);color:#fff;border-color:var(--ink);box-shadow:0 22px 54px rgba(12,18,16,.28);transform:translateY(-8px)}
.plan__tag{position:absolute;top:-13px;left:50%;transform:translateX(-50%);background:var(--signal);color:var(--ink);font-family:var(--f-mono);font-size:11px;letter-spacing:.14em;text-transform:uppercase;padding:6px 14px;border-radius:999px;white-space:nowrap}
.plan__name{font-family:var(--f-disp);font-weight:500;font-size:20px;margin-bottom:14px}
.plan__price{display:flex;align-items:flex-start;gap:3px;font-family:var(--f-disp);font-weight:700;line-height:1}
.plan__cur{font-size:26px;margin-top:9px}
.plan__amt{font-size:clamp(38px,3.4vw,50px);letter-spacing:-.02em}
.plan__per{font-size:17px;color:var(--slate);align-self:flex-end;margin-bottom:9px;font-weight:500;font-family:var(--f-body)}
.plan--featured .plan__per{color:var(--ink-body)}
.plan__orders{margin-top:18px;padding-top:18px;border-top:1px solid var(--line);font-size:16px;color:var(--slate)}
.plan--featured .plan__orders{border-top-color:var(--ink3);color:var(--ink-body)}
.plan__orders strong{color:var(--ink)}
.plan--featured .plan__orders strong{color:#fff}
.plan__feats{list-style:none;margin:20px 0 28px;display:flex;flex-direction:column;gap:13px;flex:1}
.plan__feats li{position:relative;padding-left:24px;font-size:14.5px;color:var(--slate)}
.plan--featured .plan__feats li{color:var(--ink-body)}
.plan__feats li::before{content:"\2713";position:absolute;left:0;top:-1px;color:var(--signal-ink);font-weight:700}
.plan--featured .plan__feats li::before{color:var(--signal)}
.plan__cta{justify-content:center;width:100%}
.pricing__note{color:var(--slate)}
.pricing__note a{color:var(--signal-ink);border-bottom:1px solid rgba(10,158,110,.4)}
@media(max-width:900px){
  .plans{grid-template-columns:1fr 1fr;max-width:none}
  .plan--featured{transform:none}
}

/* ---------- plan comparison table ---------- */
.sr-only{position:absolute;width:1px;height:1px;padding:0;overflow:hidden;
  clip:rect(0 0 0 0);white-space:nowrap;border:0}
.cmp{margin-top:56px}
.cmp__hint{display:none;font-family:var(--f-mono);font-size:11.5px;letter-spacing:.06em;
  color:var(--mute);text-align:center;margin-bottom:12px}
.cmp__scroll{background:#fff;border:1px solid var(--line);border-radius:var(--r);
  box-shadow:0 10px 28px rgba(20,30,26,.05);overflow-x:auto;-webkit-overflow-scrolling:touch}
.cmp__table{width:100%;min-width:700px;border-collapse:collapse;text-align:left;font-size:15px}
.cmp__table th,.cmp__table td{padding:18px 20px;border-bottom:1px solid var(--line);vertical-align:middle}
.cmp__table tbody tr:last-child th,.cmp__table tbody tr:last-child td{border-bottom:0}
.cmp__table td{text-align:center;color:var(--slate)}

/* header row */
.cmp__table thead th{font-family:var(--f-disp);font-weight:500;font-size:17px;color:var(--ink);
  text-align:center;background:#FBFCFB;white-space:nowrap}
.cmp__table thead th:first-child{text-align:left;font-size:16px;color:var(--slate);
  position:sticky;left:0;background:#FBFCFB;z-index:3}

/* label column stays put while the plan columns scroll */
.cmp__table th[scope="row"]{font-weight:500;color:var(--ink);width:36%;min-width:250px;
  position:sticky;left:0;background:#fff;z-index:2}
.cmp__sub{display:block;margin-top:4px;font-size:13px;font-weight:400;color:var(--mute);line-height:1.45}
/* rule between the pinned labels and the plan columns */
.cmp__table th[scope="row"],.cmp__table thead th:first-child{border-right:1px solid var(--line)}

/* group divider */
.cmp__group th{font-family:var(--f-mono);font-size:11px;letter-spacing:.2em;text-transform:uppercase;
  color:var(--mute);background:var(--paper);padding:12px 20px;font-weight:400;text-align:left}

/* values */
.cmp__val{font-family:var(--f-disp);font-weight:700;font-size:17px;color:var(--ink)}
.cmp__txt{font-weight:600;font-size:14.5px;color:var(--ink)}
.cmp__yes{color:var(--signal-ink);font-size:18px;font-weight:700}
.cmp__no{color:#BFC9C4}

/* the recommended plan, tinted to match its card */
.cmp__table thead th.is-feat{background:var(--lg)}
.cmp__table td.is-feat{background:rgba(16,226,154,.055)}
.cmp__foot{max-width:760px;margin:22px auto 0;font-size:13.5px;line-height:1.6;
  color:var(--mute);text-align:center}

@media(max-width:820px){
  .cmp{margin-top:40px}
  .cmp__hint{display:block}
  .cmp__table{min-width:620px;font-size:14px}
  .cmp__table th,.cmp__table td{padding:14px 14px}
  .cmp__table th[scope="row"]{min-width:196px;width:auto}
  .cmp__group th{padding:11px 14px}
}

/* ---------- Shopify App Store availability band ---------- */
.appstore{background:var(--ink);color:#fff;padding:0 0 clamp(48px,6vw,72px)}
.appstore__card{position:relative;background:var(--ink-card);border:1px solid var(--ink3);
  border-radius:var(--r);padding:clamp(26px,3.4vw,40px);display:grid;
  grid-template-columns:1fr auto;gap:28px;align-items:center}
.appstore__badge{display:inline-flex;align-items:center;gap:8px;font-family:var(--f-mono);
  font-size:11.5px;letter-spacing:.16em;text-transform:uppercase;color:var(--signal);
  background:rgba(16,226,154,.1);border:1px solid rgba(16,226,154,.3);
  padding:6px 12px;border-radius:999px}
.appstore__dot{width:7px;height:7px;border-radius:50%;background:var(--signal);flex:none}
.appstore__title{font-family:var(--f-disp);font-weight:700;font-size:clamp(23px,2.7vw,32px);
  line-height:1.18;margin:16px 0 10px}
.appstore__sub{color:var(--ink-body,#C9D5D0);font-size:16px;line-height:1.6;max-width:52ch;margin:0}
.appstore__acts{display:flex;flex-direction:column;gap:12px;align-items:stretch;min-width:210px}
.appstore__note{font-family:var(--f-mono);font-size:11.5px;color:var(--mute);text-align:center}
/* official Shopify App Store badge — fixed aspect, never recoloured or distorted */
.appstore__store{display:inline-block;align-self:center;border-radius:12px;
  transition:transform .2s ease,box-shadow .2s ease}
.appstore__store img{display:block;width:100%;max-width:236px;height:auto}
.appstore__store:hover{transform:translateY(-2px);box-shadow:0 10px 26px rgba(0,0,0,.35)}
.appstore__store:focus-visible{outline:2px solid var(--signal);outline-offset:4px}
@media(max-width:820px){
  .appstore__card{grid-template-columns:1fr;gap:22px}
  .appstore__acts{min-width:0}
}

/* ---------- setup guides / video academy ---------- */
.guides{background:var(--paper);color:var(--ink);padding:118px 0 90px}
.guides .container{max-width:1000px}
.guides__lede{font-size:clamp(17px,2.1vw,20px);line-height:1.6;color:var(--slate);max-width:64ch;margin-bottom:14px}
.guides__meta{font-family:var(--f-mono);font-size:12px;letter-spacing:.12em;text-transform:uppercase;
  color:var(--mute);margin-bottom:44px}

.guide{background:#fff;border:1px solid var(--line);border-radius:var(--r);overflow:hidden;
  margin-bottom:26px;box-shadow:0 10px 28px rgba(20,30,26,.05)}
.guide__head{display:flex;align-items:baseline;gap:12px;flex-wrap:wrap;padding:26px 28px 0}
.guide__n{font-family:var(--f-mono);font-size:12px;color:var(--signal-ink);letter-spacing:.14em}
.guide__title{font-family:var(--f-disp);font-weight:700;font-size:clamp(20px,2.4vw,26px);margin:0}
.guide__desc{padding:10px 28px 22px;color:var(--slate);font-size:15.5px;line-height:1.62;max-width:70ch;margin:0}

/* click-to-load player: nothing is requested from YouTube until Play is pressed */
.vid{position:relative;display:block;width:100%;aspect-ratio:16/9;border:0;padding:0;margin:0;
  background:var(--ink);cursor:pointer;overflow:hidden;
  border-top:1px solid var(--line);text-align:left;color:#fff}
.vid__inner{position:absolute;inset:0;display:flex;flex-direction:column;align-items:center;
  justify-content:center;gap:16px;transition:transform .3s ease}
.vid:hover .vid__inner{transform:scale(1.015)}
.vid__play{width:74px;height:74px;border-radius:50%;background:var(--signal);
  display:flex;align-items:center;justify-content:center;flex:none;
  box-shadow:0 10px 30px rgba(16,226,154,.28);transition:transform .25s ease}
.vid:hover .vid__play{transform:scale(1.07)}
.vid__play svg{margin-left:4px}
.vid__label{font-family:var(--f-mono);font-size:11.5px;letter-spacing:.18em;text-transform:uppercase;
  color:var(--ink-body)}
.vid:focus-visible{outline:3px solid var(--signal);outline-offset:-3px}
.vid iframe{position:absolute;inset:0;width:100%;height:100%;border:0}

.guides__note{background:#fff;border:1px dashed var(--line);border-radius:var(--r);
  padding:24px 28px;color:var(--slate);font-size:15px;line-height:1.62;margin-top:8px}
.guides__note b{color:var(--ink)}
.guides__help{margin-top:40px;padding-top:28px;border-top:1px solid var(--line);
  color:var(--slate);font-size:15.5px;line-height:1.7}

@media(max-width:640px){
  .guides{padding:96px 0 72px}
  .guide__head{padding:22px 20px 0}
  .guide__desc{padding:10px 20px 20px}
  .vid__play{width:60px;height:60px}
}

/* ---------- watch page: video beside follow-along steps ---------- */
.watch{background:var(--paper);color:var(--ink);padding:104px 0 84px}
.watch .container{max-width:1120px}
.watch__kicker{font-family:var(--f-mono);font-size:12px;letter-spacing:.16em;text-transform:uppercase;
  color:var(--signal-ink);margin-bottom:12px}
.watch h1{font-family:var(--f-disp);font-weight:700;font-size:clamp(27px,4vw,42px);line-height:1.1;
  letter-spacing:-.015em;margin:0 0 10px;max-width:22ch}
.watch__sub{font-size:clamp(16px,2vw,18.5px);color:var(--slate);line-height:1.6;margin:0 0 34px;max-width:60ch}

.watch__grid{display:grid;grid-template-columns:1.25fr 1fr;gap:34px;align-items:start}
.watch__player{position:sticky;top:96px}
.watch__acts{display:flex;gap:10px;flex-wrap:wrap;margin-top:16px}

.steps2{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:28px 26px;
  box-shadow:0 10px 28px rgba(20,30,26,.05)}
.steps2__h{font-family:var(--f-mono);font-size:11.5px;letter-spacing:.18em;text-transform:uppercase;
  color:var(--mute);margin:0 0 20px}
.steps2 ol{list-style:none;margin:0;padding:0;counter-reset:s2}
.steps2 li{position:relative;padding-left:46px;padding-bottom:22px;margin-bottom:22px;
  border-bottom:1px solid var(--line)}
.steps2 li:last-child{border-bottom:0;padding-bottom:0;margin-bottom:0}
.steps2 li::before{counter-increment:s2;content:counter(s2,decimal-leading-zero);position:absolute;
  left:0;top:1px;font-family:var(--f-mono);font-size:12px;color:var(--signal-ink);
  background:var(--lg);width:32px;height:26px;border-radius:7px;display:flex;
  align-items:center;justify-content:center}
.steps2 b{display:block;font-family:var(--f-disp);font-weight:700;font-size:16.5px;
  color:var(--ink);margin-bottom:6px}
.steps2 p{margin:0;font-size:14.8px;line-height:1.62;color:var(--slate)}
.steps2 code{font-family:var(--f-mono);font-size:.92em;background:var(--paper);
  padding:1px 5px;border-radius:4px;color:var(--ink)}

.inapp{margin-top:22px;background:var(--ink);color:#fff;border-radius:var(--r);padding:22px 24px}
.inapp__h{font-family:var(--f-mono);font-size:11.5px;letter-spacing:.18em;text-transform:uppercase;
  color:var(--signal);margin:0 0 8px}
.inapp p{margin:0;font-size:15px;line-height:1.6;color:var(--ink-body)}
.inapp code{font-family:var(--f-mono);color:#fff;font-size:.94em}

.alsov{margin-top:52px;padding-top:30px;border-top:1px solid var(--line)}
.alsov__h{font-family:var(--f-mono);font-size:11.5px;letter-spacing:.18em;text-transform:uppercase;
  color:var(--mute);margin:0 0 16px}
.alsov__row{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.alsov__card{display:block;background:#fff;border:1px solid var(--line);border-radius:var(--r);
  padding:20px 22px;text-decoration:none;transition:border-color .2s ease,transform .2s ease}
.alsov__card:hover{border-color:var(--signal);transform:translateY(-2px)}
.alsov__ch{font-family:var(--f-mono);font-size:11px;letter-spacing:.16em;text-transform:uppercase;
  color:var(--signal-ink);display:block;margin-bottom:6px}
.alsov__t{font-family:var(--f-disp);font-weight:700;font-size:17px;color:var(--ink);display:block}

/* guides hub */
.hub{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:38px}
.hubcard{display:flex;flex-direction:column;background:#fff;border:1px solid var(--line);
  border-radius:var(--r);padding:26px 24px;text-decoration:none;
  box-shadow:0 10px 28px rgba(20,30,26,.05);transition:border-color .2s ease,transform .2s ease}
.hubcard:hover{border-color:var(--signal);transform:translateY(-3px)}
.hubcard__n{font-family:var(--f-mono);font-size:11.5px;letter-spacing:.16em;color:var(--signal-ink);margin-bottom:12px}
.hubcard__t{font-family:var(--f-disp);font-weight:700;font-size:22px;color:var(--ink);margin:0 0 8px}
.hubcard__d{font-size:14.6px;line-height:1.6;color:var(--slate);margin:0 0 18px;flex:1}
.hubcard__go{font-size:14.5px;font-weight:600;color:var(--signal-ink)}

@media(max-width:900px){
  .watch__grid{grid-template-columns:1fr;gap:26px}
  .watch__player{position:static}
  .hub{grid-template-columns:1fr}
  .alsov__row{grid-template-columns:1fr}
}

/* ---------- anchor offset for sticky nav ---------- */
section[id], main[id]{scroll-margin-top:84px}

.footer__legal{font-size:13px;color:var(--mute)}
.footer__legal a{color:var(--ink-body)}
.footer__legal a:hover{color:var(--signal)}

/* ---------- legal pages ---------- */
.legal{background:var(--paper);color:var(--ink);padding:120px 0 90px}
.legal .container{max-width:820px}
.legal__meta{font-family:var(--f-mono);font-size:13px;letter-spacing:.06em;color:var(--slate);margin-bottom:10px}
.legal h1{font-family:var(--f-disp);font-weight:700;font-size:clamp(34px,5vw,48px);letter-spacing:-.01em;margin-bottom:12px}
.legal__intro{font-size:18px;color:var(--slate);line-height:1.6;margin-bottom:8px}
.legal .toc{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:24px 28px;margin:30px 0 44px}
.legal .toc h2{font-family:var(--f-mono);font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--mute);margin-bottom:14px}
.legal .toc ol{margin:0;padding-left:20px;columns:2;column-gap:36px}
.legal .toc li{margin:0;break-inside:avoid}
.legal .toc a{color:var(--signal-ink);font-size:14px;line-height:2.1;text-decoration:none}
.legal .toc a:hover{text-decoration:underline}
.legal h2.sec{font-family:var(--f-disp);font-weight:700;font-size:24px;margin:44px 0 12px;scroll-margin-top:90px}
.legal h3{font-family:var(--f-disp);font-weight:500;font-size:18px;margin:22px 0 8px}
.legal p,.legal li{font-size:16px;color:#37413A;line-height:1.72}
.legal p{margin:10px 0}
.legal ul{margin:12px 0 12px 22px}
.legal li{margin:7px 0}
.legal a{color:var(--signal-ink)}
.legal strong{color:var(--ink)}
.legal .note{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:18px 22px;margin:22px 0;font-size:15px;color:var(--slate)}
.legal__back{display:inline-flex;align-items:center;gap:8px;margin-top:44px;font-family:var(--f-body);font-weight:600;color:var(--signal-ink);text-decoration:none}

/* ---------- contact form status message ---------- */
.form__msg{margin-top:14px;font-size:14.5px;min-height:1.2em}
.form__msg.is-pending{color:var(--mute)}
.form__msg.is-ok{color:var(--signal)}
.form__msg.is-error{color:#FF8A63}


/* ============================================================
   LANGUAGE SWITCHER
   ============================================================ */
.lang{display:inline-flex;align-items:center;gap:6px;font-size:14px;font-weight:600;
  padding:8px 14px;border-radius:999px;border:1px solid rgba(255,255,255,.22);color:var(--ink-body);transition:.2s}
.lang:hover{border-color:var(--signal);color:var(--signal)}
.section--light .lang,.legal .lang{border-color:var(--line);color:var(--slate)}

/* ============================================================
   RTL / ARABIC
   ============================================================ */
[dir="rtl"]{--f-disp:'IBM Plex Sans Arabic',system-ui,sans-serif;
            --f-body:'IBM Plex Sans Arabic',system-ui,sans-serif;
            --f-mono:'IBM Plex Sans Arabic',ui-monospace,monospace}
/* letter-spacing breaks Arabic letter joining — never apply it */
[dir="rtl"] .eyebrow,[dir="rtl"] .footer__mono,[dir="rtl"] .ba__tag,[dir="rtl"] .field>span,
[dir="rtl"] .plan__tag,[dir="rtl"] .strip__label,[dir="rtl"] .legal__meta,[dir="rtl"] .fineprint,
[dir="rtl"] .cmp__group th,[dir="rtl"] .cmp__hint{letter-spacing:normal;text-transform:none}
[dir="rtl"] .hero__title,[dir="rtl"] .section__title{letter-spacing:normal}
/* lists: flip the bullet side */
[dir="rtl"] .ba__list li{padding-left:0;padding-right:34px}
[dir="rtl"] .ba__list--before li::before{left:auto;right:0}
[dir="rtl"] .ba__list--after li::before{left:auto;right:2px}
[dir="rtl"] .plan__feats li{padding-left:0;padding-right:28px}
[dir="rtl"] .plan__feats li::before{left:auto;right:0}
/* faq chevron */
[dir="rtl"] .faq__item summary{padding:22px 0 22px 44px}
[dir="rtl"] .faq__item summary::after{right:auto;left:6px}
[dir="rtl"] .faq__a{padding:0 0 24px 44px}
/* price block keeps LTR numerals in the right order */
[dir="rtl"] .plan__price{direction:ltr;justify-content:flex-end}
[dir="rtl"] .legal .toc ol{padding-left:0;padding-right:20px}
[dir="rtl"] .legal__back{flex-direction:row-reverse}
[dir="rtl"] .metric__arrow{transform:scaleX(-1)}
/* keep latin runs (brand, urls, emails) rendering LTR inside Arabic text */
[dir="rtl"] .ltr{direction:ltr;unicode-bidi:embed;display:inline-block}

/* comparison table in RTL */
[dir="rtl"] .cmp__table{text-align:right}
[dir="rtl"] .cmp__table thead th:first-child,[dir="rtl"] .cmp__group th{text-align:right}
[dir="rtl"] .cmp__table th[scope="row"],
[dir="rtl"] .cmp__table thead th:first-child{left:auto;right:0}
[dir="rtl"] .cmp__table th[scope="row"],
[dir="rtl"] .cmp__table thead th:first-child{border-right:0;border-left:1px solid var(--line)}

/* four pricing tiers: one card per row on phones */
@media(max-width:640px){
  .plans{grid-template-columns:1fr;max-width:440px;margin-left:auto;margin-right:auto}
}
/* five table columns need more room before scrolling kicks in */
.cmp__table{min-width:820px}
@media(max-width:820px){
  .cmp__table{min-width:700px}
}

/* four plan columns share the remaining width equally */
.cmp__table thead th:not(:first-child){width:16%}

/* app-store band in RTL: Arabic must not inherit Latin letter-spacing */
[dir="rtl"] .appstore__badge,[dir="rtl"] .appstore__note{letter-spacing:normal;text-transform:none}

/* guides in RTL */
[dir="rtl"] .vid{text-align:right}
/* the play glyph is not mirrored in RTL: it points along the video timeline,
   not the reading direction (same convention as every native media player) */
[dir="rtl"] .vid__play svg{margin-left:4px;margin-right:0}
[dir="rtl"] .guide__n,[dir="rtl"] .vid__label,[dir="rtl"] .guides__meta{letter-spacing:normal;text-transform:none}
.appstore__note a{color:var(--signal);text-decoration:none;border-bottom:1px solid rgba(16,226,154,.35)}
.appstore__note a:hover{border-bottom-color:var(--signal)}

/* watch page in RTL */
[dir="rtl"] .steps2 li{padding-left:0;padding-right:46px}
[dir="rtl"] .steps2 li::before{left:auto;right:0}
[dir="rtl"] .watch__kicker,[dir="rtl"] .steps2__h,[dir="rtl"] .inapp__h,
[dir="rtl"] .alsov__h,[dir="rtl"] .alsov__ch,[dir="rtl"] .hubcard__n{letter-spacing:normal;text-transform:none}
[dir="rtl"] .card__plan{letter-spacing:normal;text-transform:none}

/* COD cards: pin the plan badge to the bottom so all four line up */
#cod .card{display:flex;flex-direction:column}
#cod .card>p:not(.card__plan){flex:1}
#cod .card__plan{margin-top:16px;align-self:flex-start;white-space:nowrap;letter-spacing:.1em}